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April 13, 2010

Stevia Herb Sweetens Global Market

Filed under: Health News — Tags: , , — admin @ 8:00 AM

A sweet­ener derived from the South Amer­i­can herb ste­via is tak­ing the global mar­ket­place by storm, promis­ing a zero-calorie prod­uct that also has the appeal of being natural.

The global mar­ket for ste­via sweet­en­ers has already hit 500 mil­lion dol­lars fol­low­ing US reg­u­la­tory approval and could reach 10 bil­lion dol­lars in a few years, accord­ing to mar­ket research firm Mintel.

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This Blog is moderated. It is created to be informative, inspiring and uplifting. Our positive philosophy at Bragg is to communicate with love and respect. As Paul and Patricia Bragg teach, in expressing your thoughts and opinions to others, ask yourself: "Is it good, is it kind, is it necessary?" All comments that do not fit this philosophy will not be posted.

March 22, 2009

Stevia: The Natural Herbal Sweetener

Filed under: Bragg Book Excerpts — Tags: — admin @ 2:42 PM

Excerpt from Bragg Veg­e­tar­ian Health Recipes — Chap­ter 21
Click book title for more information

Ste­via is from a fam­ily of 150 species of herbs in the sun­flower fam­ily, native to sub­trop­i­cal and trop­i­cal South Amer­ica and the Cen­tral Amer­i­cas. Ste­via rebau­di­ana is com­monly known as sweet­leaf, sug­ar­leaf, or sim­ply Ste­via. It is widely grown for its sweet leaves. It has been used as a sweet­en­ing ingre­di­ent in foods and drinks by South Amer­i­can natives for many cen­turies. In its unprocessed form it is 30 times sweeter than sugar. Extracts of Ste­via on the mar­ket today are up to 300 times the sweet­ness of sugar. Ste­via and its extracts have been suc­cess­fully used in a num­ber of food prod­ucts in Japan since the mid 1970’s. It is very safe when used as a nat­ural sweet­ener and nat­ural alter­na­tive to sugar sub­sti­tutes, espe­cially for diabetics.

Ste­via extracts are sold in health food stores and the demand for this sweet nat­ural herbal ingre­di­ent is increas­ing. It is a low car­bo­hy­drate, low-sugar food alter­na­tive. Ste­via shows promise for treat­ing such con­di­tions as obe­sity and high blood pres­sure. It does not effect blood sugar and it even enhances glu­cose tol­er­ance. This makes Ste­via a deli­cious, nat­ural sweet­ener for dia­bet­ics and oth­ers on carbohydrate-controlled diets. Chil­dren can use Ste­via with­out con­cerns. It does not cause cav­i­ties. It can eas­ily be blended with other nat­ural sweet­en­ers, such as honey. Ste­via is heat sta­ble and could be used in cook­ing and bak­ing. How­ever, this requires some exper­i­men­ta­tion as it seems to work bet­ter in some recipes than oth­ers. It works very eas­ily in bev­er­ages and in liq­uid recipes. Ste­via is avail­able in health food stores in both liq­uid and pow­der (our favorite) forms. Cur­rently the FDA only rec­og­nizes Ste­via as an herbal sup­ple­ment and legal work is cur­rently going on to have Ste­via approved as a nat­ural sweet­ener for foods. You will note…that we rec­om­mend Ste­via as a nat­ural sweet­ener for some of our recipes. Exper­i­ment using Ste­via in recipes that you desire addi­tional sweetening.

This Blog is moderated. It is created to be informative, inspiring and uplifting. Our positive philosophy at Bragg is to communicate with love and respect. As Paul and Patricia Bragg teach, in expressing your thoughts and opinions to others, ask yourself: "Is it good, is it kind, is it necessary?" All comments that do not fit this philosophy will not be posted.

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